As the general election gets under way, analysts have repeatedly underscored female voters as the group that will determine its outcome. According to a series of recent polls, they're flocking to President Obama.
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The latest example is a new USA Today-Gallup Poll that shows the president's lead with women over Mitt Romney. Among female voters in 12 swing states, Obama is ahead by 18 points. The gap is even wider among younger women, with more than 60 percent under the age of 50 supporting Obama.
The president's approval rating with women had actually dropped last December. But the longer Republicans talked about contraception and "getting rid of" Planned Parenthood, the more women started to prefer the president's message.
Likely hoping to capture this groundswell of support in a bottle, on Friday the White House hosted a forum on women and the economy. For four hours administration officials -- including Secretary of Labor Hilda Solis, Attorney General Eric Holder and Secretary of Health and Human Services Kathleen Sebelius -- discussed their efforts to bolster economic security for women, with panels on women in the workplace, entrepreneurship, education, health care and violence against women and girls.